Hey there ! Its Nacho here the singer from All the Suns. For now sometime I have been working on the online marketing of our band and we have successfully reached some good numbers in the last 3 months:
+1.000 likes in Facebook,
+ 400 followers in Spotify,
+ 75 Youtube Subscribers
and more over... +30.000 Streams of our music
How we did that? Facebook ads and great content hehe. Let me share with you 3 tips that make the work more successful:
1. Make great songs: In order to have people convert into fans and followers you need to have good music out there. Show your stuff to some people and specially other musicians. If they honestly tell you that your music is good then it is time to make some ads. Do not do ads if you dont have a good sound. Invest first in that then do the marketing.
2. Make sure you know your audience: The best thing about Facebook is that you can create audiences based on what people like. For example: If I have song like Zombies that is usually matched to the sound of bands like Tool, Deftones or Alice in Chains... then I create that audience and then I target them with this song.
3. Invest daily: It takes some time till you get traction with your ads therefore what I would recommend is that once you have the image, the song and the audience you setup a daily budget like 3 € and you go with it. This way the algorithm learns and optimizes the cost per click (ideally you want this as low as possible).
I hope this makes you curious to try ti and I look forward to hear your comments or questions ! All the best and if you liked this content please give us a follow: https://open.spotify.com/artist/3LBbPKNAP5eFaWp362qqLr?si=Lr_C2Ri9RRm8cDKbUrHRZA
Rock on !
